Ford announces dedicated battery-electric vehicle organization in China

Ford Motor Co. announced Tuesday it will sell vehicles directly to customers in China under the umbrella of a new, dedicated battery-electric vehicle organization. 

The move, in the world’s largest auto market and electric vehicle leader, marks the latest step forward in the Blue Oval’s bid to ramp up production of EVs globally. Meanwhile, the company also began accepting pre-orders for the Mustang Mach-E — Ford’s first fully battery-electric vehicle, which launched in North America at the start of the year — to customers in China.

The organization dedicated to battery-electric vehicles, or BEVs, will focus on research and development, manufacturing, sales and user experience for EVs in China, the company said in a news release. Mach-E will be the first vehicle introduced by the organization.

The Mach-E that will be available to customers in China later this year will be built in that country (the version that’s available in North America is built in Mexico). The automaker said prices will range from RMB 265,000 to 379,900, which in U.S. currency translates to about $40,500 to $58,000.